Track and Trace Serialization

Brady’s track and trace serialization provides tight security on global supply chain

Gray market diversion across global supply chains continues to be a growing problem for many brand owners.

The unauthorized sale of authentic product – either diverted from an intended authorized distribution channel or imported into a country for unapproved sale - has lead to a serious need for tighter unit level serialization and track and trace serialization.

Brady’s track and trace technologies can protect against the gray market and counterfeiting. Its track and trace serialized labels can also help identify and locate items for product recall.

Brady can assist in various forms with the development of an effective serial number tracking program.

Learn about Brady’s track and trace security solutions below:

	Encrypted Serialization and Barcodes: Brady’s encrypted security codes offer brand owners cost effective unit-level authentication and traceability via smart phone, the Internet, or scanner.
	Standard Serialized Labels: Brady’s serialized security labels utilize lineal and 2D barcode symbologies.
	RFID Tracking: Brady combines RFID technology with Brand Protection solutions for an ideal tracking tool for access control or basic supply chain security.