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BBP72 Label Printer

$10,499.00 (USD) / kit

Product Highlights

Maximum Label/Tape Width:

4 in

Color Printing Capability:

Single Color

Maximum Labels per Day:


Stand Alone Printing:

PC connected & Stand-alone

Print Resolution:

300 dpi

Print Technology:

Thermal Transfer

Cut Options Available:

Full Cut, Perforation Cut

Maximum Label/Tape Width:

4 in


Blue, Gray

$10,499.00 (USD) / kit

Part Number:


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The BBP®72 Double-sided Sleeve Printer is the ideal solution for creating two-sided heat shrink sleeve labels for wire and cable identification.

  • The BBP®72 Double-Sided Printer is designed with two print heads to print on both the top and bottom of the sleeves simultaneously
  • Double-sided printing eliminates the time-consuming, tedious process of re-winding and re-printing
  • Ideal for large print run quantities with automatic printing and formatting to reduce label errors
  • Includes LabelMark® Standard Software and the free Brady360® 5 year warranty


Key Characteristics

Key Characteristics Catalog Page # 144
Product Number 104549
UPC 662820801740
Applications Double Sided Sleeve Printing, Single Sleeve Printing
Trade Name BBP®72
Brand Name Brady®
Country of Origin Germany
HTS Code (Harmonized Tariff Schedule) 8443.32.1050
ECCN (Export Commodity Control Number) EAR99


Dimensions Dimensions 15.5 in H x 10 in W x 21.8 in D
Height 15.5 in
Width 10 in
Depth 21.8 in
Weight 46.30 lb

Material Characteristics

Material Characteristics Color Blue, Gray

Product Features

Product Features Application Wire and Cable Labeling
Built-In Label Wizards No
Connectivity Options Ethernet, Parallel, Serial, USB
Cut Options Available Full Cut, Perforation Cut
Cutter Type None
Display Type Monocolor LCD Screen
Keyboard Type None
Media Sensor Type Gap Sensor, Reflective Sensor
Memory IFFS 8MB Flash memory, 64MB RAM Compact flash type 1 slot
Stand Alone Printing PC connected & Stand-alone
Mode of Operation Peripheral Mode
Plug Type EU, UK, US
Power Supply Voltage 100 - 240 V @ 50 - 60 Hz
Auto Shut-Off / Power Conserve Yes
Print Preview Feature? No
User Interface Type PC, Touch Screen
Label/Media Format Roll
Operating System Windows® 10, Windows® 7, Windows® 8
Ribbon Ink Wind Direction Side In/Side Out
Supply Remaining Gauge No

Printing Specifications

Printing Specifications Automatic Label Set Up No
Barcode Capability Barcode Capable
Barcode Symbologies - 2D Aztec, Data Matrix, GS1 DataMatrix, MaxiCode, MicroPDF417, PDF417, QR code
Barcode Symbologies - Linear Codabar, Codablock F, Code 128A, Code 128B, Code 128C, Code 39, Code 93, Deutsche Post Identcode, Deutsche Post Leitcode, EAN/UPC Extension 2, EAN/UPC Extension 5, EAN-13, EAN-8, FIM, GS1 DataBar, GS1 DataBar Limited, GS1 DataBar Stacked, GS1 DataBar Stacked Omnidirectional, GS1 DataBar Truncated, GS1-128, HIBC, Interleaved 2 of 5, JAN-13, JAN-8, MSI, Plessey, POSTNET, UPC-A, UPC-E, UPC-E0
Calibration Required? Yes
Color Printing Capability Single Color
Font Styles Arial, Courier New, Tahoma, Times New Roman, Trechuchet MS, Verdana
Maximum Labels per Day 7000
Maximum Print Speed 5 in/s
Minimum Label Length 0.8 in
Print Resolution 300 dpi
Minimum Liner Width 0.15 in
Print Technology Thermal Transfer
Media Sensor Adjustment Yes


Compatibility Compatible Media DT-, THT-, THTEL-, THTEP-, THTOL-, XTHT-
Label Material Types Diesel-resistant Heat-shrink Polyolefin Sleeve, Heat-shrink Polyolefin, High Temperature Heat-shrink Polyvinylidene Fluoride Sleeve, Polyolefin
Continuous & Die-Cut Materials Supported Continuous and Die-cut
Custom Labels Available Yes
Custom Media Parts Available Yes
Maximum Label/Tape Width 4 in
Maximum Print Width 4.15 in
Maximum Printed Label Length 78 in
Maximum Liner Width 4.33 in
Software Compatibility Brady Workstation, Windows based driver for 3rd party software use
Languages Available Arabic Dutch, Bulgarian, Croatian, Czech, Danish, Dutch, English (US), Farsi, Finnish, French (France), German, Greek, Hungarian, Italian, Lithuanian, Macedonian, Norwegian, Polish, Portuguese (Portugal), Romanian, Russian, Serbian, Slovenian, Spanish (Mexico), Spanish (Spain), Swedish, Turkish

What's Included

What's Included Includes (1) BBP®72 Printer (BBP72-34L), (1) CD ROM, (1) Power Cable
Warranty (North America) 5 Years
Warranty 5 Years
Kits Available No


Compliance UNSPSC 45101519
RoHS Compliance Status Compliant with Directive 2011/65/EU and 2015/863

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